In the struggle of possible violations of the European Union’s Digital Markets Act (DMA), there are first signs for the iPhone manufacturer. According to a report by The Reuters News Agency, the European Union Commission is initially planning only “liberal” penalty payments-although it will be possible to collect several billions of euros through DMA.
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Strategy to avoid conflict?
The law allows the European Union to collect up to ten percent of the global annual trading, in Apple it will be around $ 40 billion for the 2024 financial year. How “medium” The punishment really becomes unclear. According to the report, however, it currently seems to be more concerned about using DMA rather than approval of companies. It is also comprehensible that the European Union does not want to warm a direct conflict with the at least Trump administration, DMA is mainly concerned with American companies.
Trump recently emphasized in a government determination that he would approve the states that take American corporations with punishment. The European Union emphasizes that you are not only changing against American companies, but they dominate the technology market that the DMA is aimed at. However, a final decision on the European Union has not yet been made, it is expected of this month. Competition Commissioner Teresa Ribera from Spain is new to the office only, at least replaced the Danish Margarette Western-Display in American corporations.
Apple already paid billions
Apart from Apple, Meta, Facebook, in the east, should also benefit from “moderate” penalty. However, it is also about less money than Apple. Among other things, the iPhone group has violated DMA with the handling of the App Store. Earlier, it was said that the European Union wanted to install a real example on apples. However, it was in autumn, before Trump again moved to the White House.
The European Union Commission officially warned Apple in June that it should give new opportunities to the developers to advertise its proposals outside the app store. Recently, the iPhone manufacturer presented a compliance plan. Apart from iOS, iPados is also regulated, but not Mac. Recently, Apple had to give up a lot of money in the European Union: after the final defeat in front of the European Court of Justice, 13 billion euros due to subsidy at Ireland headquarters and 1.8 billion euros due to app storage devices against 13 billion euros and Spotiff Music Service.
(BSC)