about 90% women Claim to use between 18 to 30 years beauty filter Before posting your photos social networkThey apply digital touch-ups to look more AttractiveHowever, this tendency can affect not only your physical perception, but also your intellectual perception.
A New “large-scale” study conducted in Spain It turns out that the application of photographic filters among them men they seem less IntelligentIn contrast, men are consistently perceived as smarter than women, a perception that is further enhanced after the use of these beautification filters.
researchers of alice alicanteA foundation that studies the impact of technologies e.g. artificial intelligenceThey asked 2,748 people between the ages of 18 and 88 – half men and half women – to evaluate hundreds of images of people before and after they were modified with “quick judgments” using these filters.
In 96.1% of the cases they described selfies They were presented as more attractive and younger and were generally seen as more intelligent and trustworthy people. However, after applying the filter, men were rated as less happy and sociable than women, especially in the eyes of women.
gender difference
The authors of the research decry that the gender bias that says beautiful women are stupid outweighs the intellectual impact that the beauty filter can provide. “With regard to perceived intelligence the results show that there is a gender difference Stronger than the halo effect of attraction and underlines cultural attitudes stereotypes A deeper understanding of gender roles and expectations,” They state in a publication In the prestigious British scientific journal Royal Society Open Science.
A gender bias exists that is stronger than the attraction halo effect and underlies deep cultural attitudes and stereotypes around gender roles and expectations.
The findings “add a new dimension to the harmful consequences of beauty filter use” and “raise greater concerns about the potential negative effects” they may have, particularly among young women. “Decades of research across many disciplines, including sociology, psychology, behavioral economics, and organizational science, have shown that perceptions of attractiveness profoundly influence the social decisions we make,” resulting in poorer performance in finding work, getting promotions, and Also get more opportunities or higher salaries among those considered beautiful.
Beauty pressure and mental health
Several studies have shown that frequent use of beauty filters can make users want to comply with beauty standards Unreal, a pressure that can be translated Worry, Depressiondecrease in Self respect or increase in plastic Surgery To shape your face and body the way you see it Screen,
Interestingly, the publication of Alice’s study coincides with the announcement made by EL Periodico in Spain, that tiktok Access to some beauty filters will be restricted among users under the age of 18, a measure aimed at reducing the impact on them mental health,
The authors of the research are Aditya Gulati, Marina Martínez-Garcia, Daniel Fernández, Miguel Angel Lozano, Bruno Lepri and nuria oliverone of the scientific experts in aye Most prestigious in the country.
