AI, a great colleague in business development

If the public had asked chat, what could he expect Meeting organized by BBVA and newspaper in collaboration with CECOTHe must have replied: “We will find out how artificial intelligence is changing industries, creating new business opportunities and defines the professional future again.” And this was what happened, and as an early point for a debate starring business and financial world professionals, but also worked for psychology and technology.

John Ander Berakochia, Chief Scientist at BBVAThere was in charge of opening the encounter with a presentation that referred to this technical revolution and its vast transformative ability. Subsequently, different professionals took the floor into different areas, such as cooking, psychology, company or finance, but it shares the innovative and creative thinking that never is formed and it embraces opportunities provided by artificial intelligence. They intervened Laura Rosas-Marsos, Doctor in Clinical and Health Psychology; Owner of Joan Roca, Chef and Seller de Cain Roca; Oriol Alba, General Secretary of Sekot; And Xavier Llinres, Director of Commercial Banking in BBVA in SpainThe journalist of newspaper Nuria Bonet conducted the meeting.

Understand AI

Telecom and doctoral engineers from Madrid’s Polytechnic University, John Ander Berakochia, have been working with artificial intelligence for years. AI before everyone reached the mouth, Berakocheya was already working with it, others led the discipline of BBVA’s advanced analytics or with a generative with the same bank program. Therefore, both look at both voices with some distance that question its relevance and who declare horrific landscapes. Neither one nor other, Artificial Intelligence is a new technical revolutionA tool that is capable of providing several opportunities for business and people.

It is easy to lose before the avalanche of information to be listened to and read on AI and therefore, the expert kept it in the context of the people of this day. To begin with, he recalled that companies have been working with artificial intelligence over the years, implementing it in efforts and analysis. Over time, its complexity is increasing, and there are also possibilities that it gives us. As this technique progresses, they do the ‘test’ designed to detect and improve their failures. Thanks to them, it has been proved that artificial intelligence models not only learn and continuously improve, but also submit more and more information.

AI goes a step forward, beyond knowing how to use Google to solve problems. “You can use that information, but for reason?” Asks Berakochia. And the answer is yes: AI has been able to argue on its own“Artificial Intelligence continued to improve to stop without proof,” he said. Artificial intelligence has the ability to store the amount of large knowledge and process information quickly and efficiently, even crossing computers and search systems that are still present. Thanks to their continuous improvement ability, it better satisfies people’s orders. “If I ask for a task and ask him to examine my work and give me a better answer, he will,” he said.

An intelligence with almost unlimited capacity for development and improvement can become a great ally. “I am talking about pure intelligence, but it should be transferred to applications, in reality,” Berakochea explained. One way to do this is to follow advances in this field. “Here BBVA has done a good job, it is one of the few banks that have started providing their customers with these systems.”

Innovation with courage

Innovate with courage, explore with curiosity and try without fear of mistakes, some keys shared by experts were to take advantage of the ability of artificial intelligence, Change the face and advance without losing essenceZevier Lelinres, Lara Rosas-Marsos, Oriol Alba and Zone Roca agreed on a general vision: opportunities for development of these technologies, importance of SME to be part of this revolution and the original role of being with teams so that they can innovate with confidence.

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“Every change produces vertigo, it is a challenge, but we often find that the fear of a real danger for some unknown fear is simply confused because it is uncomfortable,” the doctor reflected in psychology. “It is with AI.” However, he recalled that humans “are genetically trained to learn.” Knowing our own rhythm, our ability to learn and receive an active attitude is important. “Stable we do not move forward, and we are not made for it, we develop continuously,” he said

From the individual level of business, it to improve it in companies, both in large multinational companies and SMEs. Oriol Alba, as the General Secretary of S Secot, talks about How do companies win the disintegration of AI“Companies that manage throughout the complex agenda have come to artificial intelligence. But many of them see it as an example of improvement and heavy ability.” Economic boundaries can lag behind small companies, so CECOT makes a accompaniment and helps these companies, making large techniques also made within access. “SME participation in the technical revolution,” he said.

One of the companies that have managed to implement innovation without leaving their essence, is the Celler’s Day Can Stopped. The chef said, “We always had a commitment to non -neutrality, and it leads us to innovation.” Pasting, betting on natural foods and good raw materials in kitchens, they also use technical equipment for restaurant management and encourage creativity. Among other things, it can help propose the combinations of products that may look very good simultaneously. “But it does not replace the chef, it helps us, but they don’t cook,” Roca said.

For a decade, BBVA collaborates with the seller, sharing the same philosophy of continuous development. “There are similarities between the BBVA and the seller, the desire to develop, innovate and move forward without leaving the essence,” Xavier Llinres said. To estimate the needs, the same business has inspired the bank to place bets on the leading digitization and, recently, for artificial intelligence, with always focus on improvement in customer service. Currently, 3,000 bank employees already use Chatgpt license and 80% ensure that this tool has helped them to reduce their weekly charge in two hours.The unit plans to expand this access to 10,000 people.

Accurately, a good team is one of the key to learning. It coincides with the idea that is Rosas-Marsos, who “support us in those support” and to trust both of them and rely on their ability to learn. With this lines, Alba reflected how companies can improve and become more competitive. He said, “You have to search for the people of the company, who embrace change, give them free time and propose challenges. For this, it is also necessary to constantly make, and look for good customers and suppliers,” he said.

As a “extra” and invisible assistants, chat also said “the day”. “A rich and well -balanced place between knowledge, inspiration and participation, which stands to offer a transverse look for the effects of artificial intelligence.” Of the different topics spoken, about the perspective of llinares How to integrate innovation without losing links with peopleAt the same time inspiration to accept this technological change with confidence and curiosity.

Get involved in technology and proximity

Digitization has put the world within the reach of our hands. With a single click we get any information, with a phone we can contact people wherever they are, and with the apps of websites and banks we can deliver our savings and financial products 24 hours a day, 7 days in a week. Artificial intelligence will promote accessibility, for example, a bank virtual assistant always allows to be available. For BBVA, anticipated and innovation requires investment in technology in a fixed manner. In Spain only in Spain we invest more than 1,000 million euros annually. ,

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However, betting on digitalization and accessibility does not mean giving close and personal treatment. For BBVA, being a global bank with a scale required to deal with current challenges, not to move away from local roots or knowledge of each customer. “In Catalonia, it is clear that we have around 4,000 employees and 400 offices, more than 2 million private customers and 90,000 SMEs, companies and institutions that rely on BBVA to promote their commercial projects.” “The real challenge is not to combine them between technology or proximity, between the scale or the roots, rather,” Llinres said. BBVA, they offer digitizing and artificial intelligence without losing the vermation of people and companies being close to the key, take advantage of it.