Technology brand Respect He has announced a strategy to move forward in the development of devices with previous MWC25, Alpha Plan, Artificial Intelligence. It is a plan that seeks complications in the global industry, to shape an open and shared value ecosystem that benefits people.
James Lee, Honor’s CEO, he told in his speech in MWC Barcelona 2025: “It is clear that the AI ​​revolution will completely change the panorama of the device industry, our productivity, our society and even our culture will change more than before. I encourage all strategic players in the region to join and address the various challenges and opportunities that AI technology provides us. This means that the industry turned into a truly open and connected environment, promoting a fluid cooperation between different operating systems and creating an IA -based device ecosystem based on price exchange.
new developments
In this scenario, the first mobile agent of AI is shown on an interface accessible to anyone in the world, developed by honor to redefine the concept of comfort with intelligent technology. This innovation can be seen in a demonstration in collaboration with Google Cloud and Qualcomm Technologies, where it has been observed how an AF agent can help in reservation in a restaurant through a third -pair service, keeping in mind the appointments stored in the user’s calendar and traffic information. The brand has planned to bring these experiences based on agents for its equipment in international markets in the near future.
Advance in photography
One of the areas of interest is photography section. Honor has created a new image technology brand. It is powered by AI kernel, industry solutions that accept cloud -based models and devices. At the local level, the model on the device uses 1.3 billion parameters, which improves the image clarity up to 50%. For its share, Cloud takes advantage of more computational resources and executes a model of 12.4 billion parameters to improve the quality of telephoto images.
It also highlights the new AI Upskala function designed to restore old pictures, gradually applied in the magic 7 Honor Series, which is operated by Snapdragon 8 Elite Mobile Platform.
New products
In this version of MWC Barcelona 2025, the brand presents the following products:
A. PC Magicbook Pro 14 It integrates Turbo X to improve performance, strength and autonomy. It will not be marketed in Spain.
Pad v9 The tablet that provides the experience of learning and working by AI in an ultradeleded body, one eye rest 2.8k screen, and one of the best performance batteries of this time.
See 5 ultra The clock that provides autonomy for 15 days, allowing continuous and complete monitoring of its physical condition. It will not come to Europe currently.
Headphone Earbuds openWith the translation aided by AI, and interpretation of real -time.
Prices
In our market, earbuds Open are now available for 149 euros. The Pad V9 will be available at 499 euros with 8GB+256GB version. Magicbook Pro 14 “will not be available in Spain or Portugal, and Honor Watch 5 will not reach Europe.
